Značka: VR

Is Walmart gearing up to enter the Metaverse?

It appears that retail giant Walmart Inc. is getting ready to enter the Metaverse with patent filings indicating that it plans to create its own cryptocurrency and NFT collection. The multinational retailer filed several new trademarks with the U.S. Patent and Trademark Office on Dec. 30, however, they remained unnoticed until a Jan. 16 report by CNBC shed more light on Walmart’s ambitions. Walmart filed a total of seven patent applications at the time, including three under its existing advertising division “Walmart Connect”. The applications included plans to create and sell “virtual goods,” including the likes of electronics, toys, appliances, apparel, and home decor. There’s also mention of a “digital currency” and “digital token”, and opportunities to buy and sell NFTs.Meanwhile, a separate application suggests plans to trademark the Walmart brand name and logo in virtual reality (VR) and augmented reality (AR), with the possibility of introducing “physical fitness training services” in VR and AR. This is how Walmart envisions Shopping in the #Metaverse.Thoughts? pic.twitter.com/5l7KhoBse7— Homo Digitalis (@DigitalisHomo) January 3, 2022This comes as the latest in a string of recent events indicating Walmart’s interest in the Metaverse. In August, the retail giant listed a job vacancy for a “digital currency and crypto product lead” to drive digital currency strategy. The job listing has since been removed but it is unclear whether the role was filled. A Linkedin search for a person working at Walmart with the role turns over no results. Back in October, Walmart also partnered with crypto ATM company Coinstar and crypto-cash exchange Coinme to install 200 Bitcoin ATMs in its stores across the United States. In addition, Walmart has used blockchain technology for supply chain management, customer marketplaces, and smart appliances since 2018. Related: Fake news: Litecoin price surges 35% following Walmart adoption hoaxAccording to analysts from Morgan Stanley, the Metaverse could present an $8 trillion opportunity for retailers. During the third quarter of 2021, Walmart saw sales reach $11.1 billion according to Digital Commerce 360. Walmart is the largest private employer in the U.S. with a market capitalization of over $406 billion. It operates a chain of hypermarkets, discount department stores, and grocery stores.

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Nifty News: Mike Tyson loves Solana, Aoki stops show to flaunt NFT, Apple and the 'AR Verse'

Mike Tyson is living the $DREAMBoxing icon Mike Tyson has stepped into the ring this week, after he shared his enthusiasm for Solana and unveiled a partnership with mental health-focused crypto project TheDreamChain ($DREAM). In the first round, Tyson — who previously launched an NFT project on Ethereum via OpenSea last year — tweeted on Jan. 13 that he was a born-again Solana (SOL) proponent while sharing a screenshot of a new NFT he’d snapped up from the Catalina Whale Mixer project. The Solana-based Catalina Whale Mixer NFTs currently have a floor price of 15 SOL ($2,200), and Tyson’s NFT depicts a whale version of himself wearing a world championship belt along with his famous face tattoo. All in on Solana… Just copped a Catalina Whale… pow pow! pic.twitter.com/97voS15B8y— Mike Tyson (@MikeTyson) January 12, 2022In round two later that day, the 55-year-old tweeted about either what appears to be a partnership or paid celebrity promotion with TheDreamChain. The token’s unusual selling point is that it’s just as difficult and limited to trade as a stock.“It’s the first of its kind that can only be traded during US stock market hours. Could revolutionize the space and help the mental health of the crypto community.”According to TheDreamChain’s website, its token $DREAM is only available for trade between the standard stock exchange hours of 9:30am to 4:pm, with the idea being that 24/7 trading is causing a mental health crisis amongst crypto traders. The project states that it will divert 0.5% of all transaction fees to its own foundation, which will donate funds to mental health charities or use the capital to sign partnerships with non-profit organizations. Apple looking at AR, not the MetaverseAmid a landrush from tech giants toward the Metaverse, Apple won’t be rushing in with its latest gadget according to Bloomberg’s Apple tech reporter Mark Gurman. Gurman shared snippets from the latest Q&A section of his paid consumer tech newsletter via Twitter on Jan. 10 regarding Apple’s upcoming virtual reality headset. He noted that: “Here’s one word I’d be shocked to hear on stage when Apple announced its headset: Metaverse.”“I’ve been told pretty directly that the idea of a completely virtual world where users can escape to — like the can in Meta Platfroms/Facebook’s vision of the future — is off-limits from Apple,” he added. According to Gurman’s understanding, current and former Apple execs such as Jony Ive have always envisioned the firm’s VR headset to be a device used in short “bursts” for gaming, content consumption and communication and not as part of a full-blown Metaverse experience. Instead, Apple is said to be eyeing the augmented reality space (AR) in which the user’s physical experience is enhanced with digital or virtual features via devices such as eye lenses, as they can be worn all day and don’t distract from the immediate environment. Lots of interest in my take on “Apple Reality” and the Metaverse https://t.co/ZmacFcOC9k pic.twitter.com/C4SNbFbULp— Mark Gurman (@markgurman) January 9, 2022

Artemis launches mobile-focused NFT social media platformHong Kong-based blockchain firm Artemis Market launched a new social media and NFT trading platform yesterday. According to a Jan. 13 announcement, the Solana-based platform has initially launched a desktop and mobile web version with limited functionality, and will be rolling out a mobile app and full social features in the near future. Artemis is hoping to attract new users with 0% transaction fees on trading until the end of February. We know all of you have been waiting for this day…And we are finally LAUNCHING NOWhttps://t.co/OBLamZSR18What’s more? ✨0% TRANSACTION FEE✨until end of Feb!Join us and start trading on Artemis NOW!#Solana #NFT #NFTlaunch #NFTmarketplace #SocialFi #ListAndEarn #0TxnFee— Artemis Market (@Artemis_Market) January 13, 2022

The firm stated that it was focused on building a one stop shop mobile platform to provide a user-friendly platform that can be accessed on the go, as it highlighted that the NFT sector currently lacks a “compelling user experience” despite its booming popularity. “We want our users to be able to conduct their whole NFT experience all in one app. From discovering and hanging out with creators, to collecting NFTs, to interacting, sharing and commenting with friends.”Related: China aims to separate NFTs from crypto via new blockchain infrastructureSteve Aoki stops live show to flaunt NFT acquisitionMillionaire DJ Steve Aoki abruptly stopped one of his live music events this week to flaunt a freshly acquired NFT that many of his fans could only dream to afford. Aoki tweeted a video on Jan. 12 sharing his glee at snapping an NFT from the Doodles collection accompanied by a caption that read: “Had to stop my show to celebrate my excitement on my doodle! Nfts make me feel like a kid again.”The Doodles project consists of 10,000 NFT avatars featuring art by popular Canadian artist Burnt Toast. The NFTs currently have a floor price of 11.75 Ether (ETH) worth roughly $38,300 at the time of writing.Aoki is a major NFT proponent with his fingers in multiple honey pots, and his latest behavior suggests early signs of a crippling NFT addiction.Other Nifty NewsA group of editors on Wikipedia voted against classifying NFTs as a form of art on Jan. 12, opting to exclude NFT art sales from the list of top art sales of living artists. They have agreed to re-open discussions at a later date however. U.S.-based music streaming platform LÜM is slated to relaunch as an NFT platform later this quarter. It is shifting its focus to musician-focused fan NFTs that enable users to support the artist of their choosing.

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