Značka: soccer

Crypto​.com partners with Los Angeles' Angel City Football Club

Cryptocurrency exchange Crypto.com has inked another deal to expand its brand recognition in the United States with the professional women’s sports team Angel City Football Club.In a Tuesday announcement, Crypto.com said it had partnered with the Los Angeles soccer team in an effort to increase the awareness of and access to crypto, blockchain and Web 3.0 among Angelenos, soccer fans and the athletes themselves. The exchange said it plans to continue looking for “unique and impactful ways” to invest in L.A., with the partnership aimed at encouraging “financial education, independence and financial empowerment” for women.“Given the speed with which Web 3.0 and cryptocurrency is changing our world, we want to ensure that women are being brought along on the journey as investors and creators,” said Angel City Football Club co-founder and president Julie Uhrman. “We are excited to work with [Crypto.com] to educate our community and players on crypto and allow our players to use the power of NFTs to connect with and create a deeper relationship with their fans.” The partnership is the crypto exchange’s latest expansion into Los Angeles. Crypto.com announced in November that it had secured the naming rights to the city’s multi-purpose Staples Center for 20 years in a $700 million deal. The venue — expected to officially change names on Saturday — has been home to the NBA’s Los Angeles Clippers and Los Angeles Lakers, as well as the NHL’s Los Angeles Kings and the WNBA’s Los Angeles Sparks.I took some photos around Staples Center before the final changes to becoming Crypto. The iconic Staples Center letters are gone, and blue is the new theme. We’re in the final stages of the conversion.https://t.co/wLEgslWpDR— Farbod Esnaashari (@Farbod_E) December 21, 2021Related: Angelenos push back on new Crypto.com arena: ‘It will always be the Staples Center’As it grows, Crypto.com has been partnering with high-profile individuals and companies to promote cryptocurrencies and blockchain. In July, the company signed a $175-million sponsorship agreement with the Ultimate Fighting Championship. Actor Matt Damon also appeared in ads released around the world beginning in October.

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Voyager Digital will be crypto brokerage partner for National Women's Soccer League

Crypto trading platform Voyager Digital has inked a deal with the National Women’s Soccer League, or NWSL, aiming to provide players crypto education and financial support.In a Tuesday announcement, Voyager said it would become the league’s first cryptocurrency brokerage partner as part of a multi-year deal. The trading platform said a “significant amount” of the investment would fund rostered players’ crypto accounts. There are expected to be 12 teams in the NWSL starting in 2022, so up to 312 players could benefit from the Voyager partnership.”Voyager’s investment in the league is especially innovative because we’ve collectively designed the partnership to include direct financial resources for every one of our players, as well as education on the revolutionary changes underway in digital assets,” said NWSL interim CEO Marla Messing. Soccer ball. Source: PexelsAs part of the deal with Voyager, one player from each of the NWSL’s teams will act as an ambassador, attending educational events and creating crypto-related content. The exchange said it would be offering “key lessons and tools” aimed at helping players develop long-term financial growth opportunities after their sports careers had ended.Many crypto companies and platforms have formed partnerships with sports organizations across the globe as the space expands and seemingly becomes more profitable as a sponsor. Voyager is already the crypto brokerage and international partner for the Dallas Mavericks basketball team following an October deal. Crypto derivatives exchange FTX also announced it had become the official sponsor of Major League Baseball in June.Related: Crypto.com partners with Italian football’s Lega Serie AFounded in 2018, Voyager Digital currently offers more than 60 digital assets for trading on its mobile app, which also includes services such as yield farming. In October, the platform announced it had received a $75 million investment from crypto quantitative trading firm and liquidity provider Alameda Research.

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